Tag: Automation
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Project Review: Onboarding Optimization – Elevating Customer Engagement
Building off of my previous post surrounding the importance of email optimization efforts, I want to highlight a specific project I oversaw in a previous role that illustrates perfectly the massive positive impact that changing up an email campaign can have on results. In this competitive landscape, enhancing the customer onboarding experience is pivotal for…
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Jumping Right In
After more than a decade in sales and marketing, I decided to transition to contract and freelance work to diversify my experience, expand my network, and gain career freedom. This decision, though not easy, promises exciting new directions and professional satisfaction. My career journey spans nearly twenty years, with over ten in marketing, and has…