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Project Review: Employee Recognition and Marketing Beyond the Customer
The Pain Point During the peak of pandemic lockdown in 2020 the company I was at had to quickly pivot to remote work in order to ensure the…
4 min read
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Project Review: Designing a Patriotic Service Truck
Beginning in 2018, the solar company I worked for began providing installation services for one-base housing for various military bases. With these contracts across the nation came the…
4 min read
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Project Review: Enhancing Sales through Appointment Reminders
In today’s fast-paced business world, the efficiency of a sales team can make or break a company’s bottom line. Sales appointments are critical touchpoints that allow businesses to…
4 min read
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Project Review: Onboarding Optimization – Elevating Customer Engagement
Building off of my previous post surrounding the importance of email optimization efforts, I want to highlight a specific project I oversaw in a previous role that illustrates…
4 min read
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The Importance of Performance Reporting and Improvement Recommendations in Email Marketing
Email marketing is a powerful tool that can drive significant business growth, but its true potential is unlocked when you focus on performance reporting and continuous improvement. Here’s…
4 min read
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Project Review: Weather App Campaign & Engaging Leads on New Channels
In the competitive landscape of the solar energy industry (my old boss described it as the wild west – I’d say that was an accurate description!), finding innovative…
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